Answered By: Colleen Lougen Last Updated: Dec 16, 2020 Views: 412
According to Wikipedia, "SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture."
There is one business database that has SWOT analyses for publicly-traded companies:
- Business Source Complete
Type in your company's name AND "SWOT". Click the Search button
The SWOT analyses are created by Datamonitor, a company that is a trusted name in business information. Unfortunately, Datamonitor does not do a SWOT analysis in every one of the company profiles. If your company has a Datamonitor Company Profile but no SWOT analysis, then you might look at similar companies. For example, if your company is General Motors, and there is no SWOT analysis for that company, then you might look at the company profile for Ford Motor Company. This assumes that companies in the same industry might have similar strengths, weaknesses, opportunities, and threats since much of this information is based upon industry trends.
Was this helpful? 0 0
Comments (0)
Browse Our Answers
-
Last Updated: Feb 07, 2024 | Views: 12
-
Last Updated: Sep 27, 2023 | Views: 65
-
Last Updated: Feb 16, 2023 | Views: 57
-
Last Updated: Feb 07, 2024 | Views: 12
-
Last Updated: Sep 27, 2023 | Views: 65
-
Last Updated: Feb 16, 2023 | Views: 57
You don't have any featured questions yet, you can go add featured questions by editing this box.
[Delete this content when you are ready.]
Related Topics
Contact Us
During Research Help Desk Hours
Chat with a STL Librarian
STL Librarians are available for live chats during Research Help Desk hours.
Meet with a Librarian
Off Hours
When the library is closed you can still send us your question using the form or email on this page. A librarian will respond as soon as possible. In the meantime, online resources including the FAQ and Research Guides are available!